In a world that is innately tragic, how does one remain cheerfully vital? There seems no end to the forces that wish to crush one’s joie de vivre. Whether it’s the deadening omnipotence of the modern technocratic mode of organisation, the overbearing coddling of our moralistic culture, or just the old-fashioned primordial fate of the great tragedians and philosophers, we cannot escape an assault of forces intent of making us submit to despair.
The world often feels like a great slimy toad, sitting on our chests and allowing its toxic ooze to envelope our nostrils and lungs until we choke. How many people give in to it I wonder? Millions? How many human beings surrender their souls to the devilish incubus that haunts them? This is the primary question of human existence and one that has become pertinent to the present moment in art. In a high culture full of worthless slush that threatens to drown us all in its mediocrity and potent purposelessness, the moment of choice is thrust upon us all as individuals: either we swim to sweet terra firma or fall beneath the murky surface.
Yet, as old King Canute once showed us, the tide is never-ending. In a deeper, spiritual sense the assault of despair will never end. We die and suffer. Our loved ones die and suffer. Religions are exhausted and nations fall to ruins. Given this, do we still have the strength to embrace life?
This is an excerpt from “Blast!”. To continue reading, visit The Mallard’s Shopify.
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The War on Pubs, Part I: Taylor’s Conquest
The war on British pubs is as old as the British pub itself, so much so it can barely be classed as an emerging tendency. The government’s dislike of the pub is a fact of life and measures to undermine its prosperity and role in society are widely disliked but are rarely contextualised in political commentary beyond the Covid pandemic, relatively recent demographic changes, and the last fourteen years of government.
After the end of WW2, Britain seemed to be largely self-sufficient when it came to producing ingredients for beer, something it hadn’t achieved for the best part of a century. Protectionist measures enabled near-autarkic levels of barley production whilst wartime reserves of hops were sold for cheap on the domestic market. Of course, post-war economic pressures made investments more necessary and demanding, whilst imports (especially from Denmark, the Netherlands, and Ireland) were set to become more frequent. Nevertheless, an end to rationing, combined with the implementation of tax cuts in the mid-to-late 50s, one of the few helping hands to pubs since the birth of Modern Britain, which contribute to an increase in beer production and consumption. All things being far from perfect, Britain’s pubs could’ve expected much worse coming out of the most destructive war in history.
Indeed, Britain’s flourishing post-war beer market hadn’t escaped the notice of Edward Plunket Taylor. Famously a breeder of racehorses, coming to be recognised as a major force behind the development of the Canadian horse-racing industry, the tycoon’s family also owned Brading, a brewery in Ottawa founded in 1867. Using the loosely coinciding repeals of prohibition throughout various parts of the US and Canada as a springboard, Taylor merged Brading with another Canadian brewery to form Canadian Breweries in 1930. In pursuit of sheer scale, Taylor consolidated several smaller plants into a handful of larger plants and standardised his line of products, whittling his number of brands down from roughly 100 to six. By 1950, Canadian Breweries controlled 50% of Ontario’s beer market. Having subdued most competition at home, Taylor was well-positioned to turn his focus to foreign conquest.
Being well over 200 years old at this point in history, criticisms of the tie system weren’t new, and they weren’t to vanish in the coming decades, but it did provide an initial barrier to Taylor’s imperial aspirations. As pubs could only sell beer produced by the brewery they were tied to, Taylor realised he’d have to infiltrate Britain’s breweries before he could infiltrate its beer market. Aiming to acquire a 25% stake in every publicly traded brewery in Britain, Taylor sought to gain a foothold in the same way he had come to dominate the Canadian market: through the purchase and merging of smaller and unprofitable breweries. In 1967, Taylor merged Bass Brewery and Charrington United to form Bass Charrington, then the largest brewery in Britain with 19% of the beer market.
Taylor’s aspirations and manifesting success sparked a merging frenzy not seen since the relaxation of beerhouse regulations in the late 19th century and the emergent ‘Beerage’, leading to the rise of ‘The Big Six’, Britain’s six largest brewing companies: Allied Breweries, Bass Charrington, Courage, Scottish and Newcastle, Watney Mann (also known as Grand Metropolitan), and Whitbread.
Whilst Taylor had managed to upend Britain’s brewing market, the tie system continued to incentivise against territorial trespassing between brewers. As such, the mergers occurred largely (albeit far from exclusively) along geographic lines. Allied Breweries and Bass Charrington were more concentrated in the Midlands and the North, both having central breweries in Burton-upon-Trent. Courage originated in Southwark with properties across the South, whilst Watney Mann originated in London with clusters in and around the capital. Fittingly, Scottish and Newcastle were based in Scotland and the Northeast, especially Edinburgh and Newcastle, whilst Whitbread originated in central London, maintaining a sizeable presence in the West End, stretching off into the southwest and much of Wales.
Counterbalancing the instinctual desire to compare The Big Six to feudal barons, their pubs were more clustered than rigidly delineated. Indeed, each brewer was a national entity and desired to expand their control of the overall market. Still, it was the emergence of these large-scale brewers which sparked concerns among small business of a cartelised industry, one in which independent brewers were fighting for an increasingly austere slice of the market.
Initial attempts to curtail the growth of these large brewers lacked momentum. Both with the government and most of the public considering the size of these brewers to be a non-issue. At the very least, it was ‘small beer’ compared to other matters which directly affected pubs and breweries in more gruesome ways. A survey carried out by the Consumers Association showed only 1% of consumers factored in beer prices when it came down to choosing a pub. Simply put, pubs were (and remain to be) more than economic hubs of rational decision-making, but markers of communal identity which provide a sense of place and evoke a sense of loyalty; something to support in a period of inept and lacklustre political leadership.
As for pub owners, many valued The Big Six (and the tie system more generally) as a way of ensuring a steady supply of beer, business, and a livelihood. Far from a barrier to entry, it was seen as the exact opposite, acting as an extension of the quasi-paternalist system which had existed prior to Taylor’s landing on English shores.
Nevertheless, the fears of independent brewers were far from unfounded. By the 1970s, roughly 80% of Britain’s beer supply was controlled by The Big Six, along with roughly 75% of brewer-owned retail, and 85% of ‘loan ties’ – arrangements in which pubs that aren’t directly owned by a Big Six brewer exclusively stock their products and other supplies for discounts and loans. By 1989, the top five best-selling beers had 20% of the total market whilst the top ten had a comfortable 30%.
Also, it became increasingly clear to many pubs that large, cut-throat corporations were not spiritual successors to small, local, historically rooted breweries. The sense of mutual dependency which existed between pubs and the latter was practically non-existent between pubs and the former. Needless to say, an individual pub had more to lose from being untied than any one of The Big Six.
Inflated beer prices were a direct consequence of this arrangement. Between 1979 and 1989, beer prices increased by 15% above the retails’ price index and the tax cuts of the immediate post-war period had long been offset by some of the highest beer duties in Europe. Even if the price of beer was comparatively less important to consumers than the social element of pubs, the financial pressure on customers to buy beer from their local’s tied brewer was far from ideal in a period of stagnating wages and rising inflation.
Pubs which weren’t tied to The Big Six were also routinely shafted by predatory pricing, in which the major brewers would temporarily lower their prices to undercut and destroy independent establishments before increasing their prices to consolidate their financial dominance in particular area. This practice was especially harmful to rural pubs, which were more likely to be independent and less economically secure than urban pubs, courtesy of a continuing trend of rural depopulation.
However, whilst the cost of beer wasn’t a pivotal concern, the wavering quality of beer was a growing source of frustration for pubgoers. Practically impervious to market forces, The Big Six were able to push less-than-appealing products onto the consumer through advertising backed by a steady and plentiful flow of cash. Courtesy of organisations like CAMRA (Campaign for Real Ale), Watney’s Red Barrel became shorthand for the extortionately priced yet wholly unremarkable (if not always terrible) concoctions one could expect from companies perceived as too big to care about the quality of their products.
Overall, the relationship between breweries and pubs was less comparable to ‘aristocratic’ noblesse oblige and more akin to the terror of mobsters and strongmen, whose promise of security wore thin as they threatened pub owners with financial ruin should they defy their heavy-handed demands. In Hobbesian terms, they were demanding obedience from people they were increasingly disinterested in protecting. This state of affairs created a seismic reaction which would change the trajectory of Britain’s pub and brewing industry, albeit not necessarily for the better; a reaction not from the market, but from the state.
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Britain x Family (Magazine Excerpt)
In the last magazine, I outlined a Sensible Proposal for reforming the British state. It wasn’t exhaustive, but the meat and potatoes were there. In the proposal, I briefly mentioned the need to do exactly this. I suggested the BBC, if it wants to be spared abolition, should broadcast stuff worth watching – programs that will elevate, rather than demoralise, our great nation.
Specifically, I proposed broadcasting Spy x Family to the masses.
Far from being tongue-in-cheek, I sincerely believe that such a policy – and similar policies – would be excellent reforms for any government to implement.
For the uninformed, Spy x Family is a Japanese manga series created by Tatsuya Endo in 2019. The story follows a spy (Loid Forger, codename: Twilight) who has to “build a family” to execute a top secret mission. Unbeknownst to him, the girl he adopts as his daughter (Anya Forger) is a telepath, and the woman he agrees to be in a marriage with (Yor Forger, née Briar) is a skilled assassin.
As of March 2023, Spy x Family has over 30 million copies in circulation, making it one of the best-selling manga series in history. On April 9th 2022, the Spy x Family anime was released. Like the manga, its popularity was instantaneous, obtaining around 7 millions views on its inaugural episode – an immense success for a new show.
Appealing across and within various demographics, topping the charts as Japan’s favourite anime of 2022, it has cultivated an eager international fanbase. Consisting of 25 episodes, a second season will premiere this year, as well as an anime film.
That said, whilst the media success of Spy x Family is there for all to see, little is said about its impact on Japanese society. Nine months after the show’s debut, Japan’s fertility rate experienced an uptick after consecutive years of stagnation and decline.
Sure, it was a very small uptick and Japan’s fertility rate remains far below the point of replacement. In all technicality, Japan’s continues to worsen, just at a less severe rate. Nevertheless, in less than a year, Japan has gone from another stereotypically infertile state to the most fertile nation in the Far East.
Coincidence? I think not!
As a matter of fact, one of the most common reasons for remaining childless, often surpassing financial concerns, is the presumption that having children will deplete one’s quality of life.
Considering how bad things are becoming in Britain, one would require a pretty pessimistic idea of what family entails. Indeed, when you realise what people think of when they hear the word “family”, it’s easy to see why.
At the beginning of the last century, positive portrayals of family life were hegemonic; portrayals that contrasted a more nuanced reality: family life was often less-than-picturesque. Consequently, more cynical (or realistic, depending on your exact stance) portrayals of the family became more commonplace.
I invite you to look at literally any TV show made over the past 30 years. Families are almost always portrayed as rowdy prisons, children are portrayed as nasty parasites, and divorce is portrayed as blissful liberation.
This is an excerpt from “Nuclear”.
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Slavophilism: The Russian Model for Anglo Conservatives
‘The idea is like a pair of glasses on our nose through which we see whatever we look at. It never occurs to us to take them off’
Ludwig Wittgenstein, Philosophical InvestigationsWe are all Blairites now. It is a horrible thought, especially to those of us who despise the Blairite constitutional project: from gutting the Lords to the creation of the devolved assemblies, and the paradoxical tension between the move towards localism and the edictal erasure of British ways of life. The sad reality is that we live in Blairite Britain, more than we live in Thatcherite Britain.
Such a thought, as uncomfortable as it is, must be the starting point of all conservative discussions, whether they are concerned with strategy, identity, or even over what we aim to ‘conserve’, because we can only begin to know where to go by knowing where we are. David Foster Wallace once gave a talk to a graduating class in which he told the following story:
There are these two young fish swimming along, and they happen to meet an older fish swimming the other way, who nods at them and says, “morning boys, how’s the water?” and the two young fish swim on for a bit and eventually one of them looks over at the other and goes, “what the hell is water?”
The story is intended to remind us of a simple truth: that the most obvious realities are the hardest to talk about, because they are so essential and taken for granted in our daily lives. Blairism is the cultural water we swim in, and the current that drives us inexorably towards the next crisis we cannot resolve, because Blairism holds the conflictual beliefs that government should be in every part of our lives, but that it should be so completely and utterly impotent. Think about how difficult it is to do anything in modern Britain, but that you absolutely must do it whilst holding the hand of the government.
Regardless of Blairism’s inherent contradictions, we must not ignore the tide, even if only to swim against it. How do we do this? In Modern Culture, Sir Roger Scruton wrote that we cannot
return to a pre-Enlightenment world because the Enlightenment is so inherent to how we think about society, Man, government, culture and so on. Even those of us who are believers in faith must accept that the draperies were torn down; but only by realising they were torn down can you put them back up. So, rather than deny the legacies of the Enlightenment, Sir Roger says, we must accept that they are with us, and instead ‘live as if it matters eternally what we do: to obey the rites, the ceremonies and the customs that lend dignity to our actions and which lift them above the natural sphere’.
The philosophical movement that took this lesson to heart the most, in my opinion, was the Romantics. They did not pretend that the legacies of the Enlightenment were so easily eradicable nor so easily deniable; instead, they accepted that they lived in a changed world, but sought to use that change to re-suture man’s relationship with himself, to correct the deficiencies of the Enlightenment and the empty rationalism that it loved so irrationally.
The Romantic movement, by virtue of its own logic, was not universalist. The Enlightenment sought to be universal, to find laws and rules that governed Man in every circumstance and every place; but Romanticism, in reaction, favoured particularism, rootedness, and the cultural significance of place and people. In fact, so many of the nationalist movements of the nineteenth century owed more to the Romantics than they did to the Enlightenment (but again, only in the sense that the Enlightenment showed us that all humans are deserving of dignity and respect, they just choose to express that dignity in varied ways).
One such example of Romanticism that has always fascinated me emerged in Russia in the 1830s, more than anything because I believe that Russia then holds a multitude of lessons for Britain now. Early-nineteenth century Russia experienced what could only be described as an existential crisis: the Napoleonic Wars had damaged Russia’s understanding of herself as the great military power of Eastern Europe, and brought many ideas of universal brotherhood into contact with a society that did not even have the intellectual framework to accommodate such thoughts. But the crisis went deeper: as much as one hundred and fifty years before, Russian society was shaken by external ideas, more than any invasion could have hoped for, under the Reforms of Tsar Peter the Great. The Petrine Era of Russia saw cultural changes from the top – governmental reforms, military reforms, and technological innovation, much of which modernised Russia and made her into a Great Power; but these changes did not go unquestioned. In fact, many of the influential groups in Russia rebelled, sometimes violently, as in the Moscow Rising of the Streltsy in 1698.
The legacy of Peter’s reforms, however, were not felt until much later. Of course, all major cultural and social changes take time to really be felt at all, but the ‘short eighteenth century’ was a time of such rapid and dislocating change – across all of Europe, but especially in Russia – that many generations found themselves intellectually and culturally cut adrift from those who came immediately before them. Peter, pursuing a programme of Westernisation insisted, for instance, that the Russian court speak French, a language thought of as ‘intellectual’ (with good reason); dress like the Prussian court; rationalised the military along the Western European lines; built an entirely new town on a North Italian design (St. Petersburg – of course); and, in one of my favourite little quirks of history, outlawed beards in that city’s borders.
Cultural issues grow like pearls grow – a single grain of sand works its way into a mollusk, and irritates the mollusk in such a way that bacteria and calcium grows around it. Cultural changes irritate the social fabric of the community it works into; but we don’t have bacteria to grow around it, we only have each other. Yet we can understand cultural issues in the same way as a pearl – an irritant works its way in, and we grow that irritant into a recognisable tangible entity, by coalescing around it and growing it in such a way that it becomes instantly recognisable.
This is what led to the Slavophiles. Petrine Russia thought it was undefeatable – and from the Great Northern War onwards, it very much was – until Napoleon came roaring in. But the Napeolonic Wars did two things for Russia, both with the same outcome; the first was importing many ideas into Russia that challenged the existing understanding of Russian political and social structures; the second was, in the same way Soviet soldiers pushed Nazi Germany back into Europe, Petrine soldiers followed Napoleon back into Europe. In both instances, educated Russian men saw the way Europeans lived, and realised that their society was not the improved form that their reforming leaders dreamt of.
Instead, the Slavophiles urged a return to pre-Petrine, Muscovite-style Russianism, an embracing of folk styles, food, clothing, language, and so on – not to petrify them into a living museum of nostalgia, but to rectify the mistakes of the previous century, and offer an alternative direction into the future.
And just as with a grain of sand in a pearl, the cultural dislocation of Peter’s reforms that had long irritated the reactionary elements of eighteenth-century Russia, was seized on by many of the early-nineteenth century intelligentsia as a means of explaining the situation in which they had found themselves. This fermented a series of backlashes, intellectual and cultural, that led to an explosion of political movements, such as the terrorists, the socialists, the populists (narodniki), and – most importantly – the Slavophiles. The Slavophiles looked at the state of Russia in the 1830s and considered the Petrine reforms to be an unmitigated failure: they had not kept Russia at pace with the rest of Europe; they had dislocated the cultural and social elites from the people over whom they ruled; and worst of all, they had severed the Russian people from their own past. Peter the Great had made the mistake of proto-enlightenment liberalism, that there were universal standards of humanity against which peoples’ behaviours, cultures and laws could be judged, and in doing so, he had not attempted to “reform” Russia’s venerable history, but deny its very existence, and begin from scratch.
Instead, the Slavophiles urged a return to pre-Petrine, Muscovite-style Russianism, an embracing of folk styles, food, clothing, language, and so on – not to petrify them into a living museum of nostalgia, but to rectify the mistakes of the previous century, and offer an alternative direction into the future. This precipitated many of the following century’s movements: for instance, the emphasis on the folk of Russia encouraged the nascent populism into radicalism; the embracing of the Russian commune form of land management gave Russian socialism a concrete model from which to work; and the idea of Russia taking an entirely unique path of development to Europe created the intellectual condition for Lenin and the communists to believe Russia could “leapfrog” past the bourgeois liberalism of the continent and move straight to socialism. This is not to say the Slavophiles were socialists – to even say so is to misunderstand the subtle relativism that denies such universalist theories in itself. Indeed, many Slavophiles were ardent absolute monarchists, with the famous Memorandum to the Tsar by Alexei Aksakov in 1831 claiming that Russia’s unique place in history stems from its Orthodox Christianity, the invitation by the Kievan Rus to the Varangians to rule them, and the steppes shaping the Russian mindset to one of boundless opportunism (something that Berdayev later used as a comparison to the American prairies and Manifest Destiny).
The consequences of the Slavophile movement might not be palatable, but their inspiration is something that Anglo conservatives need to pay attention to. Their movement began by an important moment of clarity: the political reforming project of the previous age had failed. It is no secret that the emerging conservatism in Britain despises the Blairite consensus, and in many ways that means we are already doing as the Slavophiles did: only by recognising that we are in Blairite Britain can we undo its disastrous effects. But we need to go further; we cannot simply throw our hands up and accept Blairism as the present condition of Britain, but we need to see it for what it truly is. It is a complete and utter separation of Britain from our past, a denial of that past’s validity, and an attempt to create a new political identity on entirely alien lines.
Moving into the future requires acceptance of the present circumstance; one of the silliest phrases is that the clock cannot be wound back, when the truth is, if the clock is showing the wrong time, it is imperative that you wind it back. And just as taking the wrong turn and continuing down the wrong path will only get you further from where you want to go, so too must you turn back. We are all Blairites now; and just as alcoholics have to admit they’ll never recover from their alcoholism, we have to admit we will likely never recover from Blairism, but will always “be” recovering.
But I do not want to be defeatist; the first step of recovery is acceptance. We need to accept that we live in Blairite Britain, and only then can we begin tearing it apart. We need to start ripping out its core parts: the communications act (2003); the equality act (2010); the Supreme Court; the devolved assemblies; the abolition of the hereditary aristocracy; the fox hunting ban; the smoking ban; in short, all of the components of a foreign way of life that have been foisted upon the British people by our own misguided maniacal reformers. It is time to go to war; but you can only do that if you accept the war is already going on.
